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A MYOB report into New Zealand's e-commerce economy has revealed that in the last year businesses with a website earned and sold significantly more than those who didn't have an online presence.
"Unless we see a rapid change in the number of businesses establishing an online presence, we are missing a real opportunity to transform the economy."
"Much of the developed world is looking for and buying from businesses online.
"Even locally 66 per cent of customers research a business online before making a purchase.
"Unfortunately, despite that massive demand, the majority of local businesses are nowhere to be found in the global online economy."
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